Ah, so you want to know how to use Google Keyword Planner, huh? Well, sit back and let me tell ya all about it. It’s not that complicated, don’t worry. You just need to get your hands dirty a little bit, like we do in the garden. You see, Google Keyword Planner helps ya find the words people are searchin’ for, so you can make your website or blog show up more when folks are lookin’ for things. You won’t have to spend a penny on ads either, no need to go throwin’ money away like some folks do. It’s free if you know how to use it right.
Step 1: Set Up Your Google Ads Account
First thing’s first, ya gotta make a Google Ads account. Don’t worry, you ain’t gotta run no ad campaigns. You just need an account so you can get into the Keyword Planner. Go to Google Ads, and set it up—simple like bakin’ a cake. After you’re done, you’re ready for the next step. Once you’ve got your account all set up, go to the ‘Tools and Settings’ menu, then click on ‘Planning’ and you’ll see the Keyword Planner right there. Click on it, and boom, you’re in!
Step 2: Switch to Expert Mode
Now, don’t get scared when you see all them buttons and options. Just click on the Expert Mode, so you can really get into the meat of it. You might be thinkin’, ‘What in the world does that even mean?’ Well, it’s like goin’ to a big ol’ farm market. If you don’t know the good stuff from the bad stuff, you might end up with wilted lettuce. Expert Mode gives ya all the tools to pick the best keywords for your site, just like pickin’ the ripest tomatoes.
Step 3: Find Your Keywords
Alright, now that you’re all set up, you can start lookin’ for the right words. You’re gonna put in a few words related to your business, or blog, or whatever you’re doin’, and Google will give you a list of words that people are searchin’ for. If you run a bakery, maybe you put in ‘cakes,’ and it’ll show ya all sorts of other words like ‘birthday cakes,’ ‘chocolate cakes,’ and so on. The trick is to find words that lots of people are searchin’ for but aren’t too competitive, so you don’t end up fightin’ with a thousand other bakeries.
Step 4: Analyze the Data
Once you got your list of keywords, now it’s time to look at the numbers. You want to see how many people are searchin’ for these words every month. Google gives ya a range, like ‘100-1,000 monthly searches,’ or ‘1,000-10,000 monthly searches.’ The more people searchin’ for a word, the better, but ya don’t want to go for the most competitive ones, ‘cause it’s like tryin’ to win a race where all the big dogs are runnin’. Look for words that are popular but not too crowded.
Step 5: Add Keywords to Your Website
Once you’ve picked out a nice handful of keywords, the next thing to do is sprinkle ‘em through your website or blog. Don’t overdo it though—just like you don’t need to add too much salt to a dish. You want to make sure the words fit naturally in your sentences. Put ‘em in your title, in your headers, and in your content. But don’t be too heavy-handed, or Google might think you’re tryin’ to trick ‘em. Just keep it natural.
Step 6: Keep Track of Your Results
Now, after you’ve done all that, you gotta keep an eye on how things are goin’. Google has a way of tellin’ ya if your keywords are workin’. If you see your site showin’ up more in search results, then you’re on the right track! If not, don’t fret—maybe you need to tweak your keywords a little. It’s all about trial and error, just like plantin’ seeds and seein’ what grows best.
Extra Tips to Help You Along the Way:
- Focus on long-tail keywords: These are phrases that are more specific, like ‘best homemade chocolate cakes in Kerala’ instead of just ‘cakes.’
- Use negative keywords: If you sell cakes and don’t want to show up for ‘cake decorating tools,’ then you can add ‘cake decorating’ as a negative keyword. Saves you time and money.
- Check competition: See what other folks are doin’. If you can find keywords that others are missin’, you’ll have the advantage.
So there ya have it, using Google Keyword Planner ain’t too hard, just gotta know where to click and what to look for. Once you start usin’ it, you’ll see the power it gives ya. It helps your website get found, and that means more folks comin’ to visit. And that’s the whole point, right? Get out there, start findin’ them keywords, and make your site shine!
Tags：[Google Keyword Planner, SEO, Malayalam, Keyword Research, Google Ads, Keyword Tool, Free Keyword Planner, Keyword Analytics]
