Well, if you’re lookin’ to get the hang of this thing called Google Keyword Planner in 2023, don’t worry, I can help ya out. Now, don’t get scared when you hear about all these fancy words, because we’re gonna break it down nice and simple for ya. So, first thing’s first, Google Keyword Planner is a tool, and it’s free! That’s right, it doesn’t cost a penny, so you can use it as much as you want.
Now, this tool is mighty helpful for folks who are tryin’ to get their business noticed on the internet. What it does is help you find keywords—words and phrases that people are searchin’ for on Google. When you know what folks are searchin’ for, you can use those words in your own content and make sure your website shows up in their search results. Pretty handy, huh?
Step 1: Gettin’ Started
To start, you gotta have a Google Ads account. Don’t be afraid of that word “Ads,” you ain’t gotta spend no money right away. Just go ahead and sign up for a free account over at Google Ads. Once you got your account set up, you can find Keyword Planner under the “Tools and Settings” tab. It might take a little clickin’ around, but you’ll find it. And remember, it’s free, so don’t let any of the fancy talk scare you off.
Step 2: Choosing Your Keywords
Once you’re in Keyword Planner, you’re gonna see a few options, but the one you want is called “Discover new keywords.” Click that, and you’ll be able to type in some words that are related to your business. Let’s say you sell homemade jam—just type in “homemade jam” or something like “best jam recipe.” The tool will show you a whole list of other words people are searchin’ for that are similar to what you typed in. Ain’t that somethin’?
Step 3: Look at the Numbers
After that, you’ll see some numbers pop up on the screen. These numbers tell you how many people are searchin’ for these words every month. You’ll also see a number that tells ya how much it might cost to run an ad for that keyword. But don’t worry about the cost too much right now, because we’re just lookin’ to find some good keywords to use for free.
Step 4: Refinin’ Your List
Now, you don’t need to go pickin’ every word that shows up in the list. You want to pick the ones that make the most sense for your business. If you sell jam, don’t bother with keywords about “gardening” or “cooking classes” unless you can somehow connect them to your jam business. Look for words with a high search volume, but also ones that aren’t too competitive, so your chances of showin’ up in search results are better.
Step 5: Add to Your Campaign
Once you’ve picked out some good keywords, you can start usin’ them in your website content or in Google Ads if you decide to run ads later on. You don’t need to pay for ads right away, but just know that Google’s gonna help you show up in search results if you use the right keywords. So, take your time and pick the best ones for your business.
One last thing—Google Keyword Planner ain’t just for folks runnin’ ads. Even if you’re not spendin’ money on ads, you can use it for free to get ideas for blog posts, website pages, or anything else you’re makin’ to get the word out about your business.
Why It’s So Helpful
This tool is a real gem because it helps you understand what people are lookin’ for when they search on Google. If you can get your website to show up for the right keywords, more folks are gonna find ya, and that means more business. Whether you’re sellin’ jam, or you’re doin’ somethin’ else, this tool will give ya the right words to use and help you get noticed online.
Wrapping Up
So, there you have it! Using Google Keyword Planner is pretty simple once you know the steps. Just remember to sign up for a Google Ads account, choose your keywords, look at the numbers, and refine your list. Before you know it, you’ll be on your way to gettin’ more folks to visit your website. Best of luck with it, and don’t forget to use them keywords well!
Tags:[Google Keyword Planner, Keyword Research, SEO, Free SEO Tools, Google Ads, Keyword Strategy]